Just write it in the prompt!

ㆍWith generative AI, anyone can create and wear anything they desire in a virtual world.

ㆍViceversa, a South Korean startup, operates a digital fashion community platform featuring its own generative AI tailored for fashion.

ㆍFashion has always been a way to express your personality, but now you can ‘create’ your personality in fashion.

Want to hit like?

This Instagram feed, radiating a fantastic vibe, features a collection of entirely AI-generated photos. It’s an AI Lookbook account. This is managed by Viceversa, a South Korean fashion tech startup that develops generative AI tools for the fashion industry. They also operate VIIM, a platform dedicated to fashion that enables users worldwide to create digital fashion content freely.

Become a fashion designer with just one command

Commands are essentially ideas. If you want to create a kitschy, free-spirited vinyl spacesuit with pink undertones, simply type that into the prompts. The generative AI will create a personalized fashion image based on your vision. You can specify a range of commands, such as the subject, fashion style, and background, and the AI will interpret these to generate four unique images. You can then choose from these images, each crafted with exceptional attention to detail. If you’re not satisfied with the result, you can request multiple recreations.

Generative AI creates models that are trained on vast amounts of data to produce unique creations based on the user’s intentions and requirements. One common criticism is that many outputs tend to resemble something that has been seen before. However, Vice Versa emphasizes that no two images generated by their AI will ever be exactly alike. All images created will display VIIM watermarks, and there are technical measures in place to address copyright issues, including proof of intellectual property ownership. This ensures that you can protect your own copyright in the future.

Fashion is an experience, it’s a story

It’s inevitable that the clothes you create will reflect your values. This means that generative AI technology can be used to produce fashion design content that captures the experiences and stories of many people. For example, if I broke up with my boyfriend yesterday, I could channel my intense emotions into a generative AI and say, “I want a grey suit with a faded vintage look, and I want it to be torn up. Depict him in a loose, lethargic style, with a background of a field on a rainy day.” The AI would then create the suit based on that vision. VIIM’s ‘Photoshoot’ feature even allows you to create a fashion editorial using your own face, giving you the opportunity to enhance your Instagram feed. Fashion is a philosophy; it is, and always will be, one of the best ways to express your personality.